Thursday, May 17, 2018  
11:30 am
Registration/networking: 11:30 am
Lunch/program: 12:00 pm 

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University Club 
111 Lyon NW, Suite 1025
Grand Rapids, MI 49503

Driving Directions 


Jen Gilman

A New Age in Media: Working with Bloggers

Media continues to evolve in the 21st century! Bloggers are the new media trend influencing upcoming generations that have started to rely more on the people they follow on social media rather than traditional media outlets. Learn more about working with influencers and bloggers at the upcoming WMPRSA event. This event will feature three Grand Rapids-based bloggers who have a range of interests and audiences.

Our panelists:

   Sarah Visser 
   As a Grand Rapids girl born and raised The GR Guide is a true passion
   project. Sarah spent five years in Chicago after attending Calvin College     
   working in advertising & fashion and started a lifestyle blog Project Soiree that
   featured interviews, restaurant reviews, recipes and the latest fashion
   trends. After returning to Grand Rapids she was thrilled to see the growth from
   local entrepreneurs who are making their mark on the City, and came up with
   the idea for The GR Guide to showcase these unique boutiques, fun
   events, delicious restaurants and more!


   Ashley Wierenga
   Ashley is a marketing consultant and lifestyle blogger behind Sincerely Ashley.
   In her free time you can find her spending time with her husband and sweet
   pup, snapping photos, cheering on her favorite sports teams, jamming to
   Hamilton, and soaking up everything this beautiful city has to offer. Connect
   with her on Instagram: @ashleywierenga.




   Liz Della Croce
   Liz is the creator and author of The Lemon Bowl®, a healthy food and
   travel blog. Since 2010, she has grown a loyal following of health-
   conscious readers from all over the world. Focusing on seasonal
   ingredients and whole foods, her collection of recipes is inspired by ethnic
   flavors from around the globe and the Lebanese dishes of her childhood.
   Liz has appeared live on the TODAY Show and tapes regular cooking
   segments on her local NBC affiliate station.  Liz appeared on the cover of
   Woman’s World and has been featured in various publications including
   Real Simple Magazine, Shape Magazine, Food Network blog, Fitness
   Magazine, The Cooking Channel, TODAY Food and more. Through
                                        healthy eating and regular exercise, Liz achieved long term  weight loss success and has a passion for helping others reach similar goals. In 2013, Liz Liz graduated from Boston University with a degree in Hospitality Administration and a minor in Marketing Management.  She and her husband reside in Grand Rapids, MI along with their two young boys. Connect with Liz directly on InstagramFacebookPinterest or via email: Liz@thelemonbowl.com


Chapter Members $25
Nonmembers $40
Students $20 
AMA Member $35

Please RSVP by May 15.

John VanderHaagen, Public Relations Specialist, Frederik Meijer Gardens & Sculpture Park

Kristin Coppens, Social Media Specialist, Spectrum Health

Andrea Robyns, Marketing Technology Director, Experience Grand Rapids

Ryan Anderson, Director, Product + Portfolio Strategy, Herman Miller