Selling, From The Prospect's View

 May 17th - Linn Area Credit Union

This workshop addresses a common request to SCORE from small business owners:  "How can I increase my sales?"  Join in a night of retelling stories of fifty years of sales experience, and still counting.  Learn from a seasoned professional about strategies that you should use to gain new customers and keep the ones that you have.  Sign up now, and find out the answer to the question above.  

What we’ll cover:  

• Never call the other person’s baby ugly
• Why won’t they return my calls?
• Positioning your product or service
• Listening skills
• Reaching the “C-Level”
• Selling the invisible
• Waving the magic wand
• Never give up, never give up, never give up

Not to be missed if you want  to be successful.  You get this right.....You Win.

This is an overall look at the art of sales, as told by a successful business owner and SCORE volunteer.  There will be plenty of time for questions from the attendees.  

Save a Seat.....Register Below

Your Instructor:  Mike Dulaney

Mike came to Cedar Rapids in 1975 with a construction permit for a new FM radio station that became Q-103 FM.  He had responsibility to put the station on the air, plan programming and  establish staff.  Then the group purchased existing AM station KLWW-AM in 1978, which then transitioned into KMRY-AM, still operating today.  The FM today is known as “Z-102.9”.

Mike had the responsibility to market equipment to radio stations in an 11 state area in the mid-west prior to coming to Cedar Rapids.   Duties for the new radio station included research of existing market and positioning the station in a highly competitive business.

 

 

Register Now!