Wednesday, June 20, 2018 from 11:30 AM to 1:00 PM EDT
Add to Calendar 


Pitt Community College Small Business Center 
3107 S Memorial Drive
Greenville Center
Greenville, NC 27834

Driving Directions 


Melanie Diehl 
Melanie & Co 

Power of the Inbox 

Tips and Tricks for Successful Email Marketing

 What is the first impression you give when they see you in their email inbox?

And when they see you there, what do they do?

This powerful seminar takes you step-by-step through the keys to effective email marketing:

  • What it really is (and isn’t)
  • What it can do for your business

And the five easy steps you must take to harness the power of the inbox!

  1. Grow a healthy list
  2. Create great content
  3. Customize a beautiful, mobile-friendly template that matches your brand
  4. How to get your emails opened
  5. Tracking your results

 From revealing why regular email doesn't work, to insider tips and techniques like automated list building tools and the design elements that work (and those that don't!), this seminar will give you the keys to the most effective marketing you can do: email marketing. Join us!

                Branding beyond the logo – how placement, pictures, even colors can re-inforce recognition & engagement

                Readability – including fonts, white space and single-column design

                Images – including sizing, placement, links and more

                Sharability – are you going social with your email? Easy tips to encourage more cross-platform engagement

Join us for this fast, info-packed seminar packed with tips, techniques and tools to help you navigate the dos and the don’ts for your own email marketing!