Social media is a low-cost, effective, and engaging way for businesses to connect with both their current and prospective customers. But for many small business owners, finding the time to come up with and post creative content can feel overwhelming. In this interactive workshop, you'll learn fresh ideas for what to post on social media, best practices for creating engaging posts, and time-saving tips and tricks. Attendees are encouraged to think about their social media challenges ahead of time and to ask questions. Attendees will be given a worksheet to help guide their social media strategy and a top social media tips sheet.
This workshop is sponsored by SCORE Boston and the East Boston Public Library. It will be presented by Caitlin Drown, the founder of Leg Up Marketing+ Communications. She works iwth small businessess and nonprofits develop, execute and grow their marketing and public relations programs,