When
Thursday, November 8, 2018 from 6:30 PM to 8:00 PM EST
Add to Calendar
Check-in starts at 6:00 PM
Presenter: Cliff Ennico
Cliff Ennico (www.cliffennico.com), a nationally recognized small business legal and tax expert, is best known as the former host of MONEYHUNT on PBS, where entrepreneurs defended their business plans before America's toughest panel of experts. An attorney and small business consultant based in Fairfield, CT, he has helped launch over 15,000 businesses. He is the author of 16 books, most recently “The Crowdfunding Handbook: How to Raise Capital for Your Business Using Equity Funding Portals”.
Contact
SCORE Fairfield County111 East Avenue Norwalk, CT 06851
203-831-0065
score.fairfieldcounty@gmail.com
Marketing the One-Person Business, Consulting or Professional Practice
A free SCORE Small Business Workshop co-sponsored by The Trumbull Library
Successful marketing is the key to success in any small business – fail to do it well and your business will fail sooner or later. But marketing your business is especially challenging when you are all by yourself and are working 24/7/365 just to keep your customers and clients happy. How do you manage your time to ensure business success?
In this fast-paced, entertaining program, you will learn:
- the right way to market a one person business, consulting or professional practice from someone who’s been doing it for over 20 years
- how much time you should be spending on marketing and understanding your “value proposition” in the marketplace (it often isn’t what you think)
- the “four pillars” of a solo business marketing plan
- what you SHOULDN’T be doing to market your business
- the special challenges of marketing a home-based business
- “ubiquity” – the ultimate goal of your marketing efforts
To get free one-on-one business counseling or learn about other SCORE free workshops, please visit our website.
SCORE is a resource partner of the U.S. Small Business Administration and is a 501(c)(3) nonprofit association.