A Community Conversation with Michael DeLeon Founder of Steered Straight

Tuesday November 27 from 6:00pm - 8:00pm in Watertown NY 

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A Community Conversation on Big Tobacco, Vaping, Juuling and our Youth 

Wednesday November 28 from 9:00am - 12:00pm in Lake Placid NY 

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Rachel Stender 
North Country Behavioral Healthcare Network 

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Michael DeLeon Founder of Steered Straight                                                                          Tuesday November 27th - Hilton Garden Inn Watertown NY

Michael is the founder and powerhouse behind Steered Straight Inc., a non- profit organization formed in 2000 and designed to carry an important message to youth on the extreme dangers of drugs, gang involvement and associated criminal activity. Steered Straight’s program reaches out to children, teens and young adults with a message of reality about life-choices and the importance of consequential thinking so that they understand that there are consequences to their actions. The reality of the message comes from Michael himself, who was entwined in the life of drugs and traveled a troubling road to get to his future.  

Mr. DeLeon will be be discussing current drug trends, signs, symptoms, discussion points and age-appropriate lessons to prevent initial use and how to continue the conversation. The session will include the etiology, prevalence and potential consequences, as well as prevention and intervention methods.

Michael R. DeLeon, a successfully acclimated ex-offender who after nearly 8 years of drug addiction and gang involvement, spent 12 years in state prison and half-way houses for a gang-related homicide. Since Michael’s release from prison, he has earned 3 Associates Degrees, a Baccalaureate Degree in Business Management, with a minor in Criminal Justice and a CADC Educational Certificate. Michael is now in the process of obtaining his Masters Degree in Social Work at Liberty University School of Social Work.

Joseph Boswell and Scott Ruch of Reality Check                                                           Wednesday November 28th - Crowne Plaza Lake Placid NY

Reality Check is a movement led by 13-18 year olds from across New York State. It’s mission is to reveal the tobacco industry’s manipulative advertisement tactics. Despite a 1988 Master’s Settlement Agreement, Big Tobacco continues to target teens as its replacement smokers and it’s time to change that. The tobacco industry spends over $1.1 million everyday marketing their products in New York State alone; a lot of which goes into creating a new set of customers from the youth of our communities. Reality Check is NOT anti-smoker. Rather, the group works to uncover the lies the industry feeds to young people; it is an attempt to use them as replacements for all of their dying customers. Reality Check works to educate teens, the community, and legislature about Big Tobacco and their attempts to target teens.

JOSEPH BOSWELL is the Reality Check Coordinator for a NYS Bureau of Tobacco Control youth program, Reality Check, in Jefferson, Lewis, and St. Lawrence Counties. 

Scott Ruch is the Reality Check Program Coordinator with Tobacco-Free CFE.  


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