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Thursday, October 25, 2018
7:30 AM to 9:00 AM

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The Venue On The Lake
at the Maitland Civic Center

641 South Maitland Ave.
Maitland, FL 32751

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Dear (Contact First Name),

 Marketing Throughout the Patient Journey

Join our MOROF panel of marketing experts as they explain all the important medical marketing strategies your practice needs in 2019.

The presentation will cover many topics including…

- Necessities When Moving or Merging Your Medical Office
- First Aid for Your Online Reputation
- The Importance of Social Media and Video Content
- The Importance of Brand Consistency
- New Medical Website Guidelines

About the Speakers


Dorothy Mowbray
Internet Marketing Specialist at ROAR! Internet Marketing

Media has been Dorothy Mowbray’s passion ever since she turned her brother’s Erector Set and record player into a radio station that broadcast tunes across the family farm!
With a Bachelor's degree in broadcasting and political science from the University of North Dakota (Magna Cum Laude honors), Dorothy has worked in all mediums including newspaper, radio and TV.
Then in 1998, she entered the brave new world of the internet! Now, with 20 years of internet marketing experience under her belt, she can help your practice understand what is important and what’s just a passing fad.

Michelle Wargo
Business Advisor at Wargo Works LLC
Director of Advertising and Marketing at Orlando Foot & Ankle Clinic

Michelle Wargo has extensive branding, creative design, print and broadcasting experience. Bringing a breadth of knowledge in television, radio, medical marketing, education and public relations to all her clients. Following a successful career in radio, Michelle took her talents to television, becoming the first On-Camera Traffic Reporter for CFN13 and supporting the morning news team at WESH 2 News. Michelle spent four years writing and producing award winning television shows and marketing campaigns while at Red Apples Media where she was awarded the Platinum MarCom in 2014 for Writing and Producing "Hometown Health TV”, a one hour program highlighting local medical specialists.

Michelle owns her own PR & Media Coaching company, Wargo Works, LLC and continues to work in media, on various radio and television shows. Currently Michelle can be seen as the host of “Our Faith in Action: Today’s Society of St. Vincent de Paul” airing internationally on the Eternal World Television Network. Michelle excels at helping her clients shine as experts in their field, putting them at-ease on camera and creating a social media marketing campaign to maximize exposure and interactions.

Melissa Wing
Business Advisor at Thryv

Melissa Wing has been with Dex YP, Thryv for over 5 years. She has a passion for helping local businesses succeed, by bringing her “out-of-the-box” thinking to clients. Melissa specializes in creating and maintaining your online presence and building your brand. With a unique understanding of various industries, Melissa’s ability to adapt to different challenges along a campaign is what sets her apart. Working with medical offices, alternative medicine, chiropractors, dentists, etc. she knows what is important in the patient journey when finding you online. Melissa’s skill set and the Thryv software offer everything your small business needs to seriously compete in today’s marketing place.


RSVP is requested, Please.

Register Now!

Medical Office Resources of Florida, LLP is a professional team of service and supply companies, practice administrators and healthcare professionals providing valuable knowledge for the Florida medical industry through one unified source.