Where
Northern RI Chamber of Commerce6 Blackstone Valley Pl 2nd Flr Ste 402
Lincoln, RI 02865
Driving Directions
PERSONAL MARKETING
-The end of mass communication and the beginning of 1-to-1 communicationMass production has been growing since the industrial revolution. And mass communication has been growing right along with it. Today, ‘mass communications’ means ‘mass indifference’. One size does not fit all. The era of mass marketing is over and the new era of 1-to-1 communication, segmentation and building relationships has taken its place. Learn how to utilize this approach to grow your business.
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| Bob Salvas is a marketing consultant, certified SCORE counselor and coordinator of 4th Monday Networking. |