Where
Science, Industry and Business Library (SIBL)188 Madison Avenue
Between East 34th and East 35th Streets
New York, NY 10016
Driving Directions
Building Your Consulting Business
Individuals who want to start a consulting business or practicing consultants who feel they need to manage and grow their business more effectively.
Overview
In this gig economy, we tend to think it is easy to start a consulting business and earn a lot of money. But consulting isn’t as easy as people imagine. That’s because it means wearing many hats: simultaneously being a CEO, marketer, bookkeeper, salesperson, content developer, advisor, problem solver and more.
This workshop will help participants get closer to realizing their dreams by walking them through the emotional requirements and practical tools needed for success as a consultant.
Topics covered will include an assessment to see if you are ready to be a consultant, marketing strategies to help you stand out in the crowd of consultants looking for business and so much more.
At the end of the workshop you will have the knowledge and resources to:
- Determine if you have what is required to be a successful consultant
- Describe your business in a way that makes you stand out from competitors
- Identify and attract potential clients
- Develop a pricing strategy
- Write effective proposals and contracts
You will also learn:
- Time management techniques
- Ways to overcome self-imposed obstacles to success
- How to manage client expectations and deal with difficult clients
Facilitator and Instructor: Karen Gershowitz 
Karen Gershowitz is an expert in marketing, marketing research, marketing strategy and product/service development. She has provided her consulting expertise to Fortune 500 financial institutions, technology and service provider clients as well as in the performing arts sector.
Workshop Fees:
Online registration $59. Walk-ins $69.
There is a $10 discount on all Student and SEAP registrations
(valid ID must be presented at the door; bring SEAP form to workshop).
Please remember:
(1) Monitor your emails for any updates to the date/location/time.
(2) Our workshops are PAPERLESS, so you’ll receive an email the day before the workshop linking you to our handout. You should print it out or load it onto a laptop or tablet for viewing.
(3) Bring your cell phone as you will receive an email with a link to your workshop evaluation form. It will be sent to you toward the end of the workshop so you can complete it effortlessly online before you leave.