Come join SCORE and an amazing panel of digital marketing experts who have been there and done that.  In this 1/2 day event, our speakers from Google, Market Momentum and Gonnello SEO will share insights on key digital marketing trends and tools, tactics and tips that you can use to grow your business. 

Sign in, enjoy light refreshments and networking from 8:00 AM - 8:15 AM.  Program begins promptly at 8:15 AM and will conclude with a 30 minute Expert Panel  Q & A featuring our 3 speakers.  

• Creating a free Google My Business listing

• Improving your website's visibility in Google's organic search results, on all devices

• Advertising your business on Google

Led by Pamela Starr, Speaker, Grow with Google

Pamela Starr is a leading authority on building customer loyalty and a professional speaker for Google’s Grow with Google Program.  A sought-after keynote speaker, Pamela also consults for brands and elite performers. She helps them achieve more measurable and profitable results from their digital and offline communication programs.  For all her clients, she delivers real-world tools and strategies that drive stellar results.

Pamela is known to many in the business community for her prior role as Corporate Director of Product Training for North America at Constant Contact.  In that position, she directed the training activities that showed thousands of small businesses and non-profit organizations how to improve their digital media marketing efforts.

Pamela has dedicated her entire career to helping businesses and top performers grow.  She has trained, coached and delivered keynote presentations to more than 80,000 professionals at more than 500 events.  In addition, she has logged more than 30 hours of live national television appearances.

Marketing Effectively Online. What You Need to Know as a Business Owner.   

Lots of business owners struggle with their online (aka digital) marketing. Many wonder if they still need a website. Others question the value of social media marketing, can’t decide the best platform for them, or how to use that social platform effectively. And we’ve all read that email marketing is dead. If that’s true, why are so many companies still using email as a cornerstone of their digital marketing program? If you’ve been struggling with these questions, then this session is for you. Join us for this fast, info-packed session packed with tips, techniques, and tools to help you navigate the dos and the don’ts for your own online marketing. During this session we will cover the following:

• Why businesses still need a website in 2019

• How to pick the best social platform to market your business (Facebook, Twitter, LinkedIn, Pinterest, Instagram, YouTube)
  

• The role email marketing plays, 21st century style

• How mobile devices are impacting the digital marketing landscape

• Tips for pulling your digital marketing together

Barbara Langdon, Owner Market Momentum, LLC  

SEO MADE EASY AND COMMON SEO MISTAKES

Have questions on  Search Engine Optimization (SEO) and why it's important to your business?  Learn how to and how not to do SEO in this information packaged session.

SEO Made Easy:    SEO is not difficult, it's the commitment to be consistent in your efforts that is difficult.  In SEO Made Easy, you'll learn how Google thinks and how to use that knowledge in your efforts for better search results.  Whether you are doing SEO yourself or thinking about hiring a company to do it for you, you need to understand how easy it can be.

Common SEO Mistakes:    Google may change their Algorithm weekly but SEO mistakes rarely change.  It's sometimes easier to understand SEO by learning what not to do rather than to chase the latest and greatest algorithms.  Scott's book titled Common SEO Mistakes features  25 of the most common mistakes he sees on a daily basis. Just fixing a few of these mistakes can increase your search results dramatically.