SCORE Boston Workshop

Bring New Products to Market with Facebook Ads

You’ve built a unique and creative product that your audience definitely needs. But they don’t know about it yet, right?

If you use Facebook Ads blueprints for mass market goods, you’ll waste your money. You need to build a creative multi-steps FB funnel to educate your audience and push your innovative product forward.

In the workshop you will learn:

• How to create an effective FB funnel for your product or service
• How to warm up your audience and educate it about your product
• How to integrate FB Ads with email marketing and FB and WhatsApp messenger
• How to create a successful ad for your product without spending a fortune
• How to measure the success of your ads and overall strategy

This workshop is sponsored by SCORE Boston and is presented by Jane Zhdanova. Jane is president of Salted Papaya, an Instagram marketing agency which specializes in helping ecommerce businesses succeed through the use of Instagram marketing.

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