In such a crowded world, it can be very difficult to find a way to make your message stand out and be heard. Even harder, is trying to figure out a way to differentiate your message from your competitors, so that your clients and prospects can easily see the value that you offer.
Crafting a marketing message is about more than just saying what you do. Creating a solid marketing message should clearly portray your Unique Selling Proposition (USP), which is what your business is known for and why it stands out.
Your message needs to do four key things:
Attract Attention
Leave the Right Impression
Provide an Easy Way to Respond
Qualify Your Leads
Megan Brown is a masterful marketer who digs deep into the soul of brilliant companies to find their unique marketing message. She is mindful of the intricate balance between art and science when creating compellingly precise marketing strategies that deeply resonate with the appropriate target marketing.
Note: Refunds will be processed upon request up to 7 days before the workshop date. No credit of paid workshop fees will be applied to future workshops for cancellation after 7 days prior to the workshop date or non-attendance.
All workshops held at locations other than the James E. Guinn complex in Fort Worth, TX will not be able to accept any payment of fees at the door. All registrations with fee payment via debit/credit card is required in advance to the scheduled workshop in these locations, for security purposes.
Because our work is supported by the U.S. Small Business Administration (SBA), and thanks to our network of 10,000 volunteers, we are able to deliver our services at no charge or at very low cost.