Thursday, November 7, 2019 from 8:30 AM to 4:00 PM AKST
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APA Conference Room 
703 West Tudor Road, Suite 200
Suite 200
Anchorage, AK 99503

Driving Directions 


Michael Rovito 
Alaska Power Association 

APA Communicators' Forum 

The APA Communicators' Forum brings together member and public relations employees of electric utilities, along with other public-facing employees, who want to learn the latest and greatest when it comes to communicating effectively.

We'll spend the day on relevant, effective, and useful communications approaches. We'll also hear from our industry peers who have applied these approaches to their successful communications efforts. 

Alaska Power Association Communicators’ Forum


8:30 a.m.                              Continental breakfast

8:55 a.m.                             Self-introductions and welcome remarks
                                            Michael Rovito, CCC, APA Deputy Director

9:00 a.m. to 10:00 a.m.       MEA Earthquake and Wildfire Response
                                           Julie Estey, Director of External Affairs, Matanuska Electric Association

 10:00 a.m. to 11:15 a.m.     NRECA's Lexicon Project
                                             Anne Prince, Member Communications, NRECA

11:15 a.m. to 11:30 a.m.     Break

 11:30 a.m. to 12:30 p.m.   Telling Your Utility's Story Through Video
                                           Sharon Scheidt, Director of Communications
                                          Copper Valley Electric Association

12:30 p.m. to 1:00 p.m.      Lunch

1:00 p.m. to 2:15 p.m.         Young Adult Member Engagement 
                                            Anne Prince, Member Communications, NRECA

2:15 p.m. to 2:30 p.m.         Break 

2:30 p.m. to 3:00 p.m.         Overview of the Regulatory Commission of Alaska (RCA) and
                                            Consumer Compalint Process
Brittany Loper - Consumer Protection & Information Officer, RCA

3:00 p.m. to 4:30 p.m.         Roundtable: Our best communications practices