Professors Institute


Wednesday, January 6, 2021 from 12:00 PM to 6:00 PM EST
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This is an online event. 



Amy Steinbicker 

2021 Professors' Institute - Virtual 

The Professors' Institute is an annual, free event for educators in the mid-Atlantic region that is designed to bring real-world interactive and direct marketing learning to collegiate educators teaching marketing, communications or related courses. 

We suspect that that 2020 has been a challenging year on many fronts.  Given the continued safety concerns, our team has moved PI to a virtual, one-day, interactive event.  

This year, our theme is "Taking 2021 to the MAX(I)"!  Our event coordinators, Liz Murphy and Paula Morris, have a great itinerary planned!  During the institute, we will share a case study of the industry MAXI winner, a hands-on exercise ready to drop into a classroom, and the collegiate MAXI winning presentation.  Our Career Panel's theme will be bringing past collegiate MAXI winners back to discuss the benefits they received from participating and how it helped in their job search/career.  A virtual happy hour will follow!  

All costs are covered by the DMAW Educational Foundation which is a nonprofit organization and our event sponsors.