A Short-Course for Purveyors of California Specialty Crops

The onslaught of COVID-19 has had immediate effects on world trade, such as countries imposing export restrictions and travel bans. But what about the longer-term effects on exports, particularly California Specialty Crops?

One thing we know for sure, the world we do business in will never be the same. The CalAgX short-course for Specialty Crops will help you navigate through new regulations and standards, as well as develop your export skill sets to grow your business beyond our borders.


  • Thursdays | 9:30 am - 11:30 am
  • Start Date: March 18, 2021
  • End Date:  May 20, 2021


Live Online Training via Zoom

Registration Fees

  • $125 - Qualified CA Specialty Crop Company
  • $599 - Non-Qualified Company

Registration includes 1 primary participant and up to 3 additional participants from same company!

Qualification Criteria for Special Pricing   (All conditions must be met)

  • Business must be based in California
  • In business at least 1 year
  • Have a qualified specialty crop product, as defined by USDA, that can be exported (includes processed food products that is made up of 50% or more of a CA specialty crop – excluding the water, e.g. wine, jelly, canned peaches, etc.) Check here!
  • Product(s) grown and produced in California


Celia Zamora 
Center for International Trade Development, State Center Community College District 

Funding Source

The CalAgX training series is funded by the 2018 Specialty Crop Block Grant program, and is presented by the Center for International Trade Development, State Center Community College District in cooperation with the California Department of Food and Agriculture.
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What Can The CalAgX Do For You?

  • Develop the "next steps" for your company to expand your sales on a global scale
  • Understand the financial and promotional export assistance that is available
  • Establish contacts with experienced professionals in international finance, logistics and trade
  • Respond to international sales inquiries and trade leads
  • Learn the details of moving your product overseas and getting paid
  • Identify and resolve company barriers to exporting
  • Receive research support from International Business Students
  • Access to International Trade Specialists from around the world
  • Gain knowledge from the experience of other exporters
  • Develop an international marketing plan with actionable tactics

Program Overview:

The California Agricultural Export Training Program (CalAgX) benefits the producers, processors and marketers of California grown or processed specialty crops. The CalAgX training series consists of 10 distinct training modules held weekly (Thursdays) with each session lasting 2 hours. Each module has been designed to meet the learning needs of new-to-export or non-exporting food and agriculture companies, and is taught by an expert in the field.

Sessions will be recorded and available through a dedicated classroom page for participants that missed a class or would like to review materials again. Training will consist of the following modules: 

  • Module 1: Exporting CA specialty crops in the new COVID world
  • Module 2: Transportation & Logistics
  • Module 3: Export Documentation Process
  • Module 4: Export & Import Regulations
  • Module 5: Export Financing, Insurance & Getting Paid
  • Module 6: Legal Aspects
  • Module 7: Find the Right Market through Market Research
  • Module 8: Developing an Export Plan, Pricing & Finding Buyers
  • Module 9: Cultural Aspects
  • Module 10: Art of Negotiation

Program Partners: