Wednesday's starting May 25, 2022 through Wednesday, September 28th, 2022 from 3 - 8PM (7PM after Labor Day)


Broadway District 
200 N Broadway
Green Bay, WI 54303

Driving Directions 


Allie Thut 
On Broadway Inc. 

Farmers' Market on Broadway 2022 

Thank you for your interest in the 2022 Farmers’ Market on Broadway (FMOB).  The FMOB is one of Wisconsin’s largest farmers’ markets with over 150 vendors selling produce, prepared and packaged foods, and handmade goods. Hang out in the beer garden with a local craft brew, listen to live music, and enjoy one of the best atmospheres that downtown Green Bay has to offer.  In 2021, the market was held back on Broadway St. with modifcations to adhere with covid protocol.  Overall it was a very successful season. As we move into 2022, we will navigate through the ever-changing state of the world and will make any adjustments as we see fit and follow the most current CDC guidelines.

Please reach out to Allie Thut at allie@onbroadway.org with any additional questions! 

Please read carefully for all information regarding becoming a vendor:

General Guidelines:


Due Date


Fill out online vendor application and submit payment

Sunday, February 27th

***You will not be considered for the market if payment is not received with application or by February 27th. Payment accepted via PayPal (On Broadway, Inc will request payment) or stop by  office with payment or mail in payment (address below.)

Acceptance/denial information will go out

Monday, March 28th

Notification will be sent by email so make sure to check your EMAIL.

If you are denied, the decision is final. There are a limited number of daily vendor spots for which you may be considered. You will be contacted separately for this opportunity.  

Accepted vendors must obtain the applicable documentation and submit allie@onbroadway.org.

  • Sellers Permit
  • Temporary food or mobile food establishment (if applicable)
  • Established Name and State License Number (if applicable)
  • Brown County Health Department License
  • Scale Approval
  • General Liability Insurance

Friday, May 13th

It is the vendors responsibility to obtain these documents and be able to show them when asked.

Accepted vendors must sign contract agreeing to the 2022 Vendor Rules.  This will be sent out once accepted,

Friday, May 13th

View the 2022 Vendor Rules HERE! 

Mandatory vendor meeting

TBD - Early May

You will receive your booth number(s), placement map and any additional information at the vendor meeting.

**Paper applications available upon request.  Please email allie@onbroadway.org for paper form. Submit form and payment by Sunday, February 27th, 2022.

Fee:  A stall fee will be charged to all vendors participating in the 2022 Farmers Market on Broadway.  Fees will vary based on vendor participation and booth size. There is a flat fee to attend the market based on a 10'x10' space.  In order tfor your application to be considered payment must be received by Sunday, Feb 27 when applications close.  Fee can be paid via Paypal in which On Broadway, Inc will send a payment request through PayPal, by check or cash.  NOTE: checks WILL be deposited. If you are not accepted or the stall costs less than the check amount, On Broadway will will issue you a refund via how you paid your fee.

REMINDER: You will not be considered for the market if payment is not received with application or by February 27th.

Check and cash can be personally dropped off or mailed to: 

On Broadway, Inc.
Attn: Market Manager
340 N Broadway, Suite 165
Green Bay, WI 54303

**New this year - prepared food vendors will be required to pay an additional one time fee of $250 to help off set garbage and maintenance costs associated with this event.

FMOB Rules and Regulations - The 2022 Vendor Rules can be found HERE.  Note these are subject to change to adhere with any changes in covid safe guidelines.  2022 Daily Vendor Information can be found HERE.

Vendor Criteria:
The criteria below is used to evaluate each vendor in terms of acceptance and placement. However, OBI reserves the right to refuse any product or application at any time for any reason. 

NOTE: All vendors selling any kind of food or beverage product must comply with Brown County Health Department guidelines and regulations.

All criteria must be met and turned in by the application deadline – Sunday, February 27th

Produce Vendors – uncut vegetables, fruits and cut flowers

  • Must be locally grown within 90 miles of downtown Green Bay (except peaches and blueberries).
  • Must be personally cultivated by you or the business you own.
  • Must be listed on the Product Description Form.
  • Must own or lease the property where the produce is grown.
  • Farm visits may be scheduled at any point for quality inspection of products.
  • No buying or reselling of produce. This is grounds for immediate termination.
  • No sharing of produce between vendors, including family members at other farms.
  • Violators of the above rules could face expulsion from all future seasons.
  • Practice all safe food handling procedures and obtain any license or permits required for your products(s).
  • Certified Organic vendors must include proof of certification in order to promote “Organic.”
  • If you are selling produce by weight, a certified class III scale is required by the City of Green Bay.

Processed Food Vendors – prepackaged foods that require no cutting, mixing, reheating or cooking on site

  • All food must be processed by you or the business you own.
  • Product must be made in a state licensed and inspected establishment and comply with Wisconsin labeling law requirements.  Proof of licensed establishment is required.
  • Retail License: All vendors must have a seller’s permit from the State of Wisconsin.
  • If you are selling products by weight, a certified class III scale is required by the City of Green Bay.

Prepared on Site Food Vendors – foods prepared on site (i.e. food trucks, trailers)

  • Must be sold by the vendor preparing the food.
  • Apply protection to the ground surface in case of spills.
  • Must have a Temporary/Mobile Food Establishment permit.
  • Retail License: All vendors must have a seller’s permit from the State of Wisconsin.
  •  If you are selling products by weight, a class III scale is required by the City of Green Bay.

Art & Handcrafted Vendors – handcrafted and homemade products

  • Must be of original design or creation.
  • Must be made by the business displaying it.
  • No direct sales or third-party representatives.
  • Retail License: All vendors must have a seller’s permit from the State of Wisconsin.

Broadway Business – business located within the Broadway District

  • Retail License: All vendors must have a seller’s permit from the State of Wisconsin.
  • Products/services sold or advertised in your booth must be what is consistently offered by your business.
  • View Broadway Business Owner specific guidelines Here.

Vendor Resources

  • General Liability Insurance 
    • Required by all vendors
    • Include On Broadway, Inc as additional insured
    • Contact your insurance agent for details 
  • Brown County Health Department
    • Random inspections for food and proper sanitary operations
    • Licenses should be sent to BC_Health@browncountywi.gov or call (920) 448-6400.

If you have further questions or need additional information, please contact the OBI office at (920) 437-2531. Note: Approval status will NOT be given by phone. Many applications are received, and the review process is complex. Please be patient and understanding. Thank you for your interest, we look forward to a great season.