When

Wednesday, August 17, 2022 at 8:30 AM CDT
-to-
Friday, August 19, 2022 at 12:00 PM CDT

Add to Calendar 

Where

Bottling Plant Event Center 
614 N Railroad Ave
Opelika, AL 36801
 

 
Driving Directions 

Hotel Options

Auburn Marriott Opelika Resort & Spa at Grand National

334.741.9292

3700 Robert Trent Jones Trail

Opelika, AL 36801

 


 

Contact

Jennifer Schuette 
Main Street Alabama 
205-943-4803 
jennifer@mainstreetalabama.org 

Main Street Alabama is thrilled to announce the 2022 LAB in Opelika on August 17-19. We look forward to getting "Back on Track" with downtown and commercial district revitalization experts from across the state.

Session topics will cover all Four Points of the Main Street Approach and will benefit communities that are ready to advance or starting their redevelopment efforts.

The Keynote/Opening Plenary will be given by Nathan Norris, a founding prinicipal of the CityBuilding Partnership, LLC. Nathan's vision was to create an organization that would partner with communities as well as developers so that they can avoid the common mistakes that undermine or under leverage most planning or development initiatives.

REGISTRATION CLOSES AUGUST 10TH AT NOON CST

Agenda (Subject to Change)

***Special Tuesday Event***

Tuesday, August 16 (Courthouse Square)

2:00 PM - 3:00 PM Extended Public Art Walking Tour (Meet at Courthouse Square and learn all about Opelika's Art and their shared space initiative)

Wednesday, August 17 (Bottling Plant Event Center 614 N Railroad Ave)

8:30 AM REGISTRATION OPENS

9:00 AM - 9:30 AM RAPID FIRE BREAKFAST: ADEM (Brownfield Funding, Clean Up, etc.)

9:30 AM - 10:00 AM WELCOME 

10:00 AM - 10:15 AM BREAK 

10:15 AM - 11:15 AM So The Garden Club Got A Grant; Brantley Snipes Main Street Greenwood (MS) Executive Director

11:15 AM - 12:15 PM Small Scale Producers (ALFA Panel) [Russ Durrance ALFA, Vickie Watkins Whipporwill Vineyards, Michaela Sanders Blue Ribbon Dairy]

12:15 PM - 2:00 PM LUNCH AND RETAIL THERAPY

2:00 PM - 3:45 PM Developer/Planner How To: Incentives, Codes, Zoning (Panel Discussion) [Jerry Lathan Founder/President, The Lathan Company, Inc., Matt Mosley, John Marsh, and Deke Hilyer] 

3:45 PM - 4:00 PM BREAK

4:00 PM - 5:00 PM OPENING PLENARY/KEYNOTE: Designing Streets for Walking, Biking & Driving, Nathan Norris CityBuilding Partnership, LLC

DESCRIPTION: Designing streets is complicated because: (1) they serve a wide range of users who oftentimes have competing interests; (2) they have a wide range of design details that can help or hurt a community depending upon how they are calibrated.  In this session we will explore how to design streets to match the needs of your community by focusing on the purpose of streets, the design elements that impact the functionality of streets for multiple users, and the most important street design mistakes to avoid.  

5:00 PM - 7:00 PM SOCIAL: Opelika Main Street, Railroad Area

Thursday, August 18 (Bottling Plant Event Center 614 N Railroad Ave)

8:00 AM REGISTRATION OPENS

8:30 AM - 9:00 AM RAPID FIRE BREAKFAST: Rain Makes Art - Rainworks (Peregrine Church, Founder and CEO of Rainworks)

9:00 AM - 10:00 AM Placemaking and the Main Street Approach, Lisa Thompson, NMSC

10:00 AM - 10:15 AM BREAK 

10:15 AM - 11:15 AM How to Enhance a Sense of Place, Gina Clifford, Executive Director, DesignAlabama

11:15AM - 12:15 PM Public Art Walking Tour and Business Incubator Tour (Dual Session)

12:15 PM - 2:00 PM LUNCH AND RETAIL THERAPY

2:00 PM - 3:30 PM So Main Street is Buying a Building (Protection & Development), Alex Flachsbart, Founder and CEO, Opportunity Alabama

3:45 PM - 4:45 PM Fundraising (How Do We Afford All Of This?) - Mary Helmer Wirth Main Street Alabama President and State Coordinator

6:00 PM - 7:00 PM PRE-BANQUET: Cocktail Hour presented by Regions Bank, Auburn Marriott Opelika Resort & Spa at Grand National (3700 Robert Trent Jones Trail, Opelika) 

*This event is included with the Awards for Excellence Ticket*

7:00 PM - 9:00 PM BANQUET: Awards for Excellence, Auburn Marriott Opelika Resort & Spa at Grand National (3700 Robert Trent Jones Trail, Opelika) 

DESCRIPTION: Join Alabama Municipal Electric Authority, Main Street Alabama and our special guests as we celebrate the successes of our Main Street programs with a dinner and awards program.

*Separate Ticket Required - Limited Seating*  


Friday, August 19, 2021 (Bottling Plant Event Center 614 N Railroad Ave)

8:00 AM REGISTRATION OPENS

8:30 AM - 9:00 AM RAPID FIRE BREAKFAST: Livable Communities; 8 Domains of Liveability, AARP

9:00 AM - 10:30 AM Marketing Your Main Street; Kirsten Borgstrom, Principal, Place + Main Advisors, LLC

10:30 AM - 10:45 AM BREAK 

10:45 AM - 12:00 PM Redevelopment Planning is Easy-People are Hard; Joe Borgstrom, Principal, Place + Main Advisors, LLC

12:00 PM - 12:15 PM Closing Session, Mary Helmer Wirth

SPECIAL THANKS TO OUR SPONSORS

 

Blake Williams Communications, LLC

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