Date:

Thursday, February 15, 2024
2:00 PM to 6:30 PM
*3:15 - 5:00 PM: VIRTUAL LIVESTREAM OPTION


Location:

Oneida Hotel Conference Center
2040 Airport  Drive
Green Bay, WI 54313


Event Timeline: IN-PERSON

1:40 - 2:00 PM
Event Registration

2:00 - 3:00 PM: IN-PERSON

Professional Development Presentation

3:00 PM - 3:15 PM: IN-PERSON
Networking

*3:15 - 3:30 PM: IN-PERSON & VIRTUAL LIVESTREAM
Business Announcements

*3:30 - 5:00 PM: IN-PERSON & VIRTUAL LIVESTREAM
Keynote Presentation & Workshop

5:00 - 6:30 PM: IN-PERSON
Social / Dinner

CPE Credit:
Professional Development
Presentation = 1 credit

Keynote Presentation = 1.5 credits

Contact

Michelle Weiss
FEI Eastern Wisconsin
920.750.9110
michelle@mwcommunications.org

Keynote Speaker Presentation
Time: 3:30 PM - 5:00 PM (IN-PERSON & VIRTUAL LIVESTREAM)

Keynote Topic
I Said This You Heard That Temperaments Workshop

Summary
Did you know that your temperament affects what you say, how you listen, and how others hear you? Understanding the temperament framework will change the way you look at and speak to others.

Learning Objectives
- A history and overview of the four temperaments
The strengths and weaknesses of each temperament
How temperament affects what you say and what you hear
Tips for helping team members collaborate instead of collide

Please Note
Attendees are expected to complete an online digital assessment before the event in order to determine their temperament/color. The assessment link will be distributed via email one week in advance of the event and will take about 10-15 minutes. Upon completion, a confidential temperament/color report will be sent via email. The report will provide an advanced understanding of your personal temperament/color and will result in a more meaningful and productive workshop for everyone.

Presenter



Kathleen Edelman
Author, Speaker, Counselor & Temperaments Expert

Kathleen Edelman has one goal in life: to help people learn to speak kindly to one another. She has spent 30 years counseling and coaching kids, families, and work teams on the art of communication, using the four temperaments as a foundation. She has a master’s degree in Christian Counseling Psychology; a big heart for educators, parents, and leaders; and a surprising passion for trucks and clay shooting. She is married and has two grown children.

Professional Development Presentation
Presented by Weidert Group
Time: 2:00 - 3:00 PM (IN-PERSON ONLY)

Topic
Artificial Intelligence: How Sales & Marketing Teams Can Leverage its Power 

Summary
Every day a new artificial intelligence (AI) tool, integration, opinion, or regulation grabs headlines, yet many companies haven’t yet jumped into this game-changing technology. Similar to how robotics on the plant floor returns impressive ROI, AI’s many efficiency opportunities are available for sales and marketing professionals who take advantage.

Learn the many powerful ways AI can improve your marketing impact: communication personalization, predictive analytics, enhanced lead generation, smart chatbots, improved content creation, and more. Plus, explore how using AI in the workplace helps attract and retain talent, and get introduced to 10 AI tools for marketing and sales — all vetted by Weidert Group — that you can begin using today.

Learning Objectives
- Improve your understanding of the best AI use cases to enhance the performance and efficiency of marketing efforts
Get introduced to AI tools that may be good fits within your business to drive efficiencies, uncover possibilities, and improve results
Overcome resistance to using AI products by seeing demonstrations of tools and their capabilities

Presenter

Greg Linnemanstons
President | Weidert Group Inc.

Biography
Greg Linnemanstons is the President of Weidert Group, a nationally recognized inbound growth firm, Inc. 5000 fastest-growing private company, and HubSpot partner (the #1 CRM platform for scaling companies). Greg is a certified inbound marketing and sales consultant; his experience also includes 18 years in corporate and industrial marketing. Greg graduated from Lawrence University and holds a Masters of Management degree in Marketing and Finance from JL Kellogg Graduate School of Management at Northwestern University.


CPE Registry LogoFinancial Executives International (FEI) is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.learningmarket.org.


February 15, 2024 Chapter Meeting:
Instructional Method: Group-live Experience Level: Basic Prerequisites / Advance Preparation: None; Field of Study: Professional Development Presentation = Information Technology; Keynote Presentation = Personal Development. Recommended CPE Credits: Professional Development Presentation = 1.0 credit; Keynote Presentation Discussion = 1.5 credits.
 
For FEI CPE credits, one credit hour equals 50 minutes according to NASBA guidelines. Some state boards may differ on how many minutes constitute a credit hour. Contact your state board for more information. For more information regarding administrative policies such as complaint and refund, please contact Michelle Weiss, Chapter Administrator: michelle@mwcommunications.org.