Creating curiosity in your content and sparking interest through your marketing is an art. With so much content flying around, how can we pique their interest just enough with our content and can it ever be TOO much? The goal is to leave them wanting to know more but not feeling confused. This workshop will give you some simple tips to help encourage people to lean in. 

You'll discover: 

• The unique power and treat of curiosity
• One question to ask to spark more curiosity throughout your content 
• Two things to avoid when creating curiosity
• How to start thinking creatively about what "curiosity" looks like for your own content and business

Presenter Emily Aborn is a Content Copywriter, podcast host, and founder of the She Built This. Since 2014, she’s run a brick-and-mortar, as well as two successful online businesses. She’s served entrepreneurs in 90+ industries with their marketing and loves helping increase their visibility, connect with their clients, and impact the lives of others. For fun, she enjoys nerding out on word games, reading, listening to podcasts, and hiking in the woods of New Hampshire with her husband, Jason, and their dog, Clyde. https://emilyaborn.com