Presented by:

                                         20pixel logo                            


Len Gendron, Chairman 
SCORE Western Massachusetts 
413 785-0314 


Thursday September 15, 2016 from 11:00 AM to 1:00 PM EDT

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Franklin County Chamber of Commerce 
395 Main Street
Greenfield, MA 01301

Driving Directions 

Presenter:  Christopher Chaput

Measured Marketing Lab is a Google Partner providing operations consulting and services focused on earning customers and referrals, building the systems and processes to drive sales, and the measurement discipline to calculate the payoff from these investments.  The Lab’s founder Christopher Chaput is a graduate of Bentley University’s Marketing Management program and has his Masters in Business Administration (MBA) from the University of Texas at Austin.  


Set Goals with Google Analytics
#4 in our Google Series 


Franklin County Chamber of Commerce
presents a series of 5  Google Online Marketing Workshops

   Google Analytics is by far the most-used analytics tool on the planet.

   Businesses and organizations across the world have adopted Google Analytics.


   You can you use website analytics data to better understand the strengths and weaknesses of your website. 

GA may be free, but it’s powerful.

Some of the largest brands and websites in the world use it.

GA’s features include:

  • Dashboards: surface the most important information at a glance.
  • Real-time data: watch how today’s campaigns are working.
  • Advanced segmentation: slice and dice data to uncover powerful insights.
  • Custom reports
  • Path analysis: Uncover bottlenecks and missed opportunities on your websites.

Join us at the Chamber office.  A light lunch will be provided. 

Only $5.00 (to cover the cost of refreshments)

But hurry, space is limited and you must register in advance.


We are always looking for new SCORE volunteers willing to share their time and experience with new and established entrepreneurs so our business communities can thrive and grow.

If you think you'd like to give back and help someone go forward with their dream, 

Click Here to Learn More about becoming a SCORE Volunteer

Flip Flops, Laptops, Lemonade and Lunch: July 27 & August 3

Join us for a FREE email marketing workshop series, "Flip Flops, Laptops, Lemonade and Lunch", sponsored by Constant Contact and the Franklin County Chamber of Commerce. The workshop is facilitated by Liz Provo, a digital marketing specialist and Authorized Local Expert for Constant Contact. There are two workshops, each is a 3 hr. session and include a light lunch. Each workshop is limited to 10 registrants so please register early.