The Power of Email Marketing Success - Featuring Email and Social Engagement 

Email is more important than ever – to the communication efforts of businesses and nonprofits everywhere; and to the customer, donor, client or supporter of those organizations.  This session will reveal some simple but effective best practices and considerations for the small business or nonprofit seeking to make their email newsletters more effective.  

Attendees of this presentation will learn: 

•  The different types of newsletters
•  What to write about in your newsletter or announcement and how to consider using images
•  Subject line best practices, and when to send your newsletter 
•  The importance of understanding how connected email and social media are…they have to be done together. 
•  What types of additional tools might be useful 
 
Join us and learn some great new strategies to help your email and social media efforts be more effective components of one of the core campaign types, newsletters and announcements.

Register Now!

Our Presenter:  Liz Provo

Liz Provo has been involved in sales and marketing throughout her career.  A magazine publisher, blogger and early adopter of social media, she has taught small business owners throughout Western Massachusetts how to effectively use today's marketing tools to grow their businesses.

Liz understands the time and technology challenges many small business owners face. As an Authorized Local Expert with Constant Contact, Liz joins a network of 300 professionals around the country who are available to associations and event planners, speaking on relationship marketing.

www.massmarketingresources.com