Contact
Events & RegistrationHogan Multimedia
(253) 444-5494
Rick Hogan | Presenter
Rick is a social media marketing coach, seminar facilitator, conference speaker, retired marketing professor and an Authorized Local Expert with Constant Contact. He teaches his clients how to prepare social media marketing strategies to maximize customer engagement and online effectiveness.
If you would like to know more about Rick Hogan, please visit his LinkedIn Profile or visit his website at HoganMultimedia.com.
Sponsored by
South Sound-Tacoma Chapter
and
Social Media 101 & 201:
Social Media for Small Business & Non-Profits
A Free Workshop Coming to Puyallup!
Is this you?
You represent a small business or a non-profit organization. You heard how important social media marketing has become. You now want to use social media in your marketing campaigns but you have no idea where to begin or you need additional help getting there. You are asking yourself questions like "Why should I do it?" or "How do I do it?". If this is you, join us and learn the basics of social media marketing with specific tips and examples that will answer those questions for you.
Key concepts that we will cover:
- Why business use of social media is exploding - and why you should be using it in your business
- SEO- it's not about Keywords anymore - Google's new rules
- An overview of the five most popular networks: Facebook, Twitter, LinkedIn, Google+, and Pinterest
- Discover which of these networks may be best for your business, and why
- Facebook's BIG change to business pages
- Why many (most?) of your "Likes" may not see your posts
- "What can I say?" - How to create and deliver quality content
- The purpose of Blogs, and why your business should (must?) have one
- "Push" strategies to "pull" more vistis to your website
- Why email is a critical social media marketing partner
- Creative sign-up tools to build your email list
- How to measure your email marketing success
- Suggestions for next steps
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Why business use of social media is exploding - and why you should be using it in your business!
-
SEO - it's not about Keywords anymore - the new rules
-
How to guarantee that your business will move DOWN in Google's ranking - and the easy fix!
-
An overview of the five most popular networks: Facebook, Twitter, LinkedIn, Google+, and Pinterest
-
Discover which of these networks may be best for your business, and why
-
Facebook's big change to business pages
-
Why many (most?) of your FB "Likes" may never see your posts
-
Why your email list can be a gold mine, and really awesome sign-up tools to build it
-
Why your social media campaign & Constant Contact email marketing make a great team
Intended Audience: This workshop is most suitable for the beginner-to-comfortable small business marketer who wants to learn about the positive impact of social media marketing campaigns and others who might be looking for new ideas or a quick refresher.
