Simon Kevan
Phone +44 (0)845 619 3336
attract@lawsofattraction.com
Debi Garrod
Phone + 44 7776156097
debi.garrod@btinternet.com
Sean Crichton-Browne
MarketCulture Strategies
+61 414 405 024
sean.crichton-browne@marketculture.com
We have an exciting Two Day Workshop Planned for our first London Accreditation Event!
We will share the background on the research that led to the development of the Market Responsiveness Index (MRI). We will provide a detailed review of each of the 8 MRI dimensions that helps to create a customer centric culture, which drives outstanding customer experience, loyalty and profitability.
More importantly we will share case studies and our experiences related to the implementation of the MRI tool within our clients and how to leverage the results for maximum impact.
Register now and get 50% of your accreditation fee taken off your first MRI implementation!
Workshop Facilitators
DR LINDEN R BROWN
Chairman and Co-Founder MarketCulture Strategies Inc
Dr Brown is Chairman of MarketCulture Strategies, a Silicon Valley based company specialising in helping companies develop a stronger customer-centric culture. Dr Brown has worked as a management consultant, academic and an entrepreneur in start-up organisations. For more than 20 years he has worked with multi-national firms in North America, Europe and Asia-Pacific to develop their market-focus capabilities and business strategies. He has had Visiting Professor appointments at several universities including INSEAD (France), Cranfield (England) and the University of Technology, Sydney (Australia). Linden has published 16 books on management, marketing and strategy.
Dr Brown is currently a Visiting Professor and member of the adjunct faculty at the Australian Graduate School of Management (AGSM), University of New South Wales.
Dr Brown gave a keynote at the World Marketing Summit 2015 in Japan at the request of Professor Philip Kotler See - http://worldmarketingsummit.jp/ and and recently led a global customer centricity forum at the Taco Bell International HQ in Los Angeles.
Workshop Facilitation Testimonial
“We had a successful Event by any measure and we are so proud to partner with you on such a significant topic. Your facilitation was excellent – warm , engaging, humorous, and inclusive. The points you made were thought provoking and the buzz from the attendees indicated significant interest in further follow-up and action. Our genuine appreciation for your professional leadership.”
Frank J Kennedy, Executive Director Australian Graduate School of Management (AGSM) Executive Education UNSW Australia
CHRIS L BROWN
CEO and Co-Founder MarketCulture Strategies Inc
Chris L Brown is the former marketing director for Hewlett-Packard for the South Pacific Region, including Australia. For the past 10 years he has consulted to the leadership teams of Fortune 500 companies including IBM, PwC, 3M, BlackRock and Chevron among many others. His specialty is helping leaders to create customer-centered organizations that win in competitive marketplaces.
His writing is featured on the Harvard Business Review Blog, The Journal of Strategy and Leadership and B2B Magazine. He is a regular keynote presenter and workshop facilitator for the American Marketing Association and the Executive Next Practices Institute in Los Angeles. He is currently CEO of MarketCulture, a Silicon Valley-based management consulting firm.
Workshop Facilitation Testimonial
“Chris was a fabulous facilitator. He made the class interesting, enjoyable and a comfortable place to learn and ask questions. He was professional and wonderfully casual with us. He gives off that he is highly intelligent and did not once speak down to anyone. He treated everyone with respect and was fun to be around.” - GM & SVP – Bell Canada Enterprises