Hands-On – Google Keyword Planning for SEO

A Free SCORE Small Business Workshop co-Sponsored by the Wilton Library and the Wilton Chamber of Commerce

Understand why you should develop a Keyword strategy first and how it relates to your website's SEO. It is critical to the success of being found on a Google search. In this workshop you’ll learn how to create a strategy for your product and services by watching a live demonstration. Bring your laptop, tablet or iPhone and follow along on the web. In today’s digital marketing environment, there’s nothing more important than understanding how your customers will find you.

Digital Marketing and the importance of having a keyword strategy.

Live online Google Keyword planning demonstration.

Learn how to set-up an account, access Google Adwords, and utilize the planning tools.

Understand how keywords are connected to SEO and how customers will find your products and services.

Learn why keywords are important to your website development and design

Presenter: Bob Zukowski

Bob Zukowski has been involved in marketing and strategic planning for over 26 years. His career has spanned from large corporations to his own startups. Over the past 12 years Bob has been a hands-on entrepreneur involved with 3 startup companies all of which were driven by the various tactics available in digital marketing.

Free Business Counseling

To get free one-on-one business counseling or learn about other SCORE free workshops, please visit our website.
SCORE is a resource partner of the U.S. Small Business Administration and is a 501(c)(3) nonprofit association.