Directions to:
Training Room - Suite 315
From Main Street Entrance:
Go up the stairs to the front door. After entering the building turn left to the south elevator (near the vending machines).Take the elevator up to the 3rd floor. Exit the elevator and turn left. The training room is in Suite 315.
From Broadway Street Entrance: (Handicapped Accessible)
Enter the building on the north side.
Go straight across the lobby to the south elevator (near the vending machines).Take the elevator up to the 3rd floor. Exit the elevator and turn left. The training room is in Suite 315.
Contact
SCORE Portland503-326-5211
scorepdx@scorevolunteer.org
Email Marketing
for Restaurants & Cafés
BONUS: Restaurant Marketing Cheat Sheet!
Pre-Registration is Required
It’s all about putting more people in seats, increasing guest check average and turning the tables!
Take advantage of the upcoming seasons by sharing new menu items, specials, gift ideas and tips.
Secret #1
Fill slow nights - Encourage customers to come in on nights you expect to be slow by providing a special offer.
Secret #2
Holiday Promotions - Remind customers of upcoming holidays and occasions like Easter, Mother's Day, Father's Day, Thanksgiving, Valentine's Day and more!
Secret #3
Seasonal Menu Announcement - Announce changes to your menu on a seasonal basis - Spring, Summer, Fall & Winter
PLUS: Reward patrons with a
special email on their birthday or anniversary!
BONUS: Restaurant Marketing Cheat Sheet
There’s a BIG difference between email and Email Marketing.
We’ll share secrets to the most effective marketing you can do: email marketing!
Did you know 91% of people check their email daily?
Most check it more than once. Today more than half of emails are read on a mobile device. Research shows people now glance at their phone or tablet more than 100 times a day! This seminar will take you step-by-step through the keys to effective email marketing for your restaurant or café.
You will discover:
The five easy steps you must take to harness the power of email marketing!
- Grow a healthy list
- Create great content
- Use a mobile-friendly template that matches your brand
- How to get your emails opened
- Tracking your results
From revealing why regular email doesn't work, to insider tips and techniques like automated list building tools and the design elements that work (and those that don't!), this seminar will give you the keys to the most effective marketing you can do: email marketing.
We will review some real business examples as well. Join us!
We will review some real business examples as well. Join us!
Presenter:
Don Richardson from Digital Popcorn Marketing is a former ACF Certified Professional Chef now helps local restaurants & cafés with local marketing strategies.
This presentation is sponsored by:
SCORE Portland, Constant Contact and Digital Popcorn Marketing
