Free Workshop: Create the Business Plan That’s Right for You 

Your business plan is a dynamic blueprint for your company’s future

A business plan is not “one size fits all”—it depends on your business strategy, goals and financial resources. As a rule, your small-business plan should be flexible and proceed through affordable steps. When crafting it, be sure to take into account customer acceptance, revenue and cash-flow growth, and the market for the product/service itself. An effective plan will include a timeline for implementing your business model. 

This workshop will give you the tools and background to:

• Articulate your reasons for developing a business plan 
• Develop achievable plans to determine and deliver value to your customers
• Formulate your business model and business goals 
• Project funding needs and financial results 
• Communicate your business strategy to stakeholders (potential investors, partners and lenders) 
• Develop strategies that encourage stakeholders to participate 

Who should attend?
Potential business owners, start-ups and those in business who want to create/update their business plans or launch a new product or service.

After the workshop, put this workshop to work by scheduling a free follow-up discussion with a SCORE NYC Mentor to get you started. 

Instructors:

Bruce Director:  CPA and accounting specialist with a major accounting firm; owner of an independent financial consulting firm; executive with a large international bank; experienced in working with both for-profit and not-for-profit businesses. Expert in business plans, budgeting, accounting, financial analysis. Bruce is a SCORE mentor.

Tom Greenbaum:  A marketing expert with over 35 years of marketing experience in both traditional marketing organizations like Procter & Gamble as well as his own marketing consulting business, Tom is the author of 5 books on marketing and marketing research including “You Can Do It: A Guide to Starting and Running a Small Business”. Tom is a SCORE NYC mentor.