DEVELOPING AND MARKETING A SUCCESSFUL BUSINESS WEBSITE

Join us to understand the power and benefits of using a lead-generating Website to market and grow your business.

Key topics will include:

• Your business Website:  Build or Buy?
• Key Website Design & Features for Optimal User Satisfaction and Lead Generation
• Marketing Your Website Online & Offline
• Website Maintenance & Upkeep
• Budgeting for Website Development & Website Marketing Costs
• Additional Resources for Business Owners & “Buyer Beware” Pitfalls

Attendees will take away a clear of understanding of:

• Pros and cons of Website Development Methods
• Search Engine Optimization (SEO) and other Website Marketing Tools
• Realistic costs for Website Development and Marketing
• Locating legitimate professional resources and information supporting Website marketing and Development

PRESENTER:    Nella DeCesare

A long-time resident of Naples, Nella DeCesare has worked in the advertising and marketing industry for 24 years, specifically within digital advertising for 15 years.

She has also consulted in industries such as real estate, construction, retail, hospitality and non-profit.  Nella has taught marketing and social media classes to business owners in the Naples area for more than six years, and is the owner/operator of WBN Marketing LLC., a successfu local digital marketing company.  She sits on various local boards, providing marketing and technology support.

FEE FOR THIS EVENT IS $25.00