Part of reaching your customer base is developing an appropriate marketing plan. Please join us for a seminar on the basics of marketing and using these basics to develop a productive internet marketing campaign. The seminar, presented by a staff member of St. Vincent College, is designed to expand your understanding of this essential tool.
Discussion topics will include:
The 4 Ps of Marketing, Picking the Appropriate Media, Search Engine Marketing, Display Advertising, Landing Page Optimization, Web Analytics, as well as Email Marketing, Social Media, Online Reputation Management and Website Building
SCORE members will be available to assist with suggestions for individual concerns or follow up on needs for additional information.