When
Tuesday, December 12, 2017 from 6:00 PM to 8:00 PM EST
Add to Calendar
Check-in starts at 5:30pm
Presenter: Herb Wexler
Herb Wexler has been an entrepreneur for many decades. In 1987 he co-founded Micro Edge Inc. This company developed software to manage medical offices. In 2000 the company was acquired by WebMD. Currently Herb Wexler is the CEO of The Next Edge LLC. This software company simplifies internal processes for companies all over the world. Herb received an MBA from UCONN in 2007.
Contact
SCORE Fairfield County111 East Avenue Norwalk, CT 06851
203-831-0065
score.fairfieldcounty@gmail.com
Pricing with a Purpose
A free SCORE Small Business Workshop co-sponsored by Darien Library
Strategic pricing decisions are a key contributor to the growth and financial success of any business. Pricing strategy should also be a key component of your marketing strategy. In this Workshop participants will learn:
- Factors to consider in developing a pricing strategy
- Pricing as a marketing tool and the use of discounts/promotions
- Margin percentages and margin dollars
- Setting prices relative to the value of your product and/or service
- Bundled versus unbundled pricing
- The consequences of setting prices too high and too low
To get free one-on-one business counseling or learn about other SCORE free workshops, please visit our website.
SCORE is a resource partner of the U.S. Small Business Administration and is a 501(c)(3) nonprofit association.