Simple Steps for Starting Your Business: A Six-Part Series

Part 2: Marketing Research & Strategy

Tuesday, March 5, 2019, 6:00pm-8:30pm

Ridgefield Public Library

Want to start a business but don't know where to begin? This workshop series, conducted by a team of professionals from SCORE's Fairfield and Western Connecticut Chapters, will give you the boost to get you on your way!

In Part 2 of this six-part series, focus on the importance of market research and planning to start-up and build a competitive and successful business enterprise. Emphasis will be on sound market positioning of a small business's products or services within its target market that will enhance profitable sales and success.

Check-in is at 5:45pm and the program starts promptly at 6:00pm. Space is limited so please register early by calling the Library at (203) 438-2282 or visiting www.ridgefieldlibrary.org. Snacks will be served. Attendees are expected to attend all six sessions and those who attend at least five classes may request a certificate of class completion. Snow dates are scheduled for the following day (Wednesday).

Other workshops in this series (all events will be 6:00-8:30pm)

Tuesday, February 26: Self-Assessment/Business Plan

Tuesday, March 12: Website and Social Media Marketing

Tuesday, March 19: Financial Reporting & Planning

Tuesday, March 26: Your Business Plan

Tuesday, April 2: Funding Sources/Conversations with Entrepreneurs

 This program is sponsored by Fairfield County Bank and the Berkshire Broadcasting Corporation.