MARKETING 101 WORKSHOP

How do I obtain and maintain customers?

Learn the general principles of marketing; Application of principles to today's business environment; the 6 P's of marketing; Market research; Traditonal media; New & emerging media; New media basics; Common promotions; Direct marketing; Point of purchase and Public relations.

At Grace College - Winona Lake, IN

Presenters: 

SCORE Mentors:

Les Baggett and Bill Causey