Identifying the Ideal Customer in 3 Steps
Old marketing revolved around getting the message out as far and as wide as possible. Take out Ads everywhere. In this age of information and Ad overload this no longer works. We need to go out to find our customer not based on exposure alone, rather we need to reach them specifically based on their need or “pain point”. A 3 step approach.
Presenter:
Diana Miret is an international business transformation coach, known as The Business Profit Coach and creator of The Plan To Profit System. A Master Certified Coach with The Foundation for Holistic Life Coaching, Diana brings 35 successful years as a business executive, entrepreneur, project management professional and the coveted Process Master certification from MichaelHammer of MIT.