Business Model Canvas and Business Plan

Santa Maria - June 28th, 2019

9:30 a.m. to 12:30 p.m.

Starting a business? Growing a business? Business planning is THE roadmap to success. SCORE will show you two forms of business plans: the Business Model Canvas which gives you a one page, 10,000 foot overview of what your business does and the Traditional Business Plan which describes how your business operates and creates revenue. We will also talk about the two largest sections of business planning, marketing and financial projections. Our goal is to have you leave the workshop with the tools to create your business's map to success!

The time and place for workshops varies.  Please note when and where your workshop is being held.

Workshop Presenter: Mike Gordon

Mike Gordon has a Bachelor’s of Public Administration from California State University, San Diego State and Masters of Business Administration from California State University, San Bernardino. Also, he has earned several California teaching credentials form the University of Redlands, a California Vocational Supervisors Credential and a California Administration Service Credential from California State University, San Bernardino State.

Besides a thirty-three career in education, he has help years of three generations of students and adults in develop business and marketing plans. Mike has owned a portrait art and framing business and has been a partner in a business consulting practice.

Workshop Presenter: Carol Kerwin

Carol Kerwin is a Certified SCORE mentor whose career encompassed over 20 years as a digital engineer and program manager.  Then as an entrepreneur, she wrote a business plan, obtained an SBA loan and owned and managed a printing company.  After selling her firm to a competitor, she wrote patents and became a bookkeeper for a winery and several small businesses. Carol has an MBA from Pepperdine.

Workshop Presenter: Bob Kerwin

Bob Kerwin is a Certified SCORE mentor whose career covered 3 decades at Hughes Aircraft/Raytheon in various management positions.  He co-owned a printing company (with his wife, Carol) and wrote the company's financial software.   He co-wrote their business plan and another for his small business.  Bob is currently a member of French Hospital's Foundation Board and Finance Committee. He has an MBA from Pepperdine and an MS in engineering from USC.