SCORE Workshop Series - Developing an Effective Online Marketing Plan: #3 - Building the Content 

Businesses use content marketing to build an audience and to achieve a profitable result. The content plan specifies how you will execute your strategy. This plan should cover what content will be in your website and other methods of communicating with your target market.  This workshop will cover:

• Blogging
• Press Releases
• Videos
• Photos
• Webinars
• Email Marketing
• Tools to Use