Where
This is an online event.
Presenter: Dan Breeden
Dan Breeden is the head of marketing partnerships for Yahoo Small Business, where he manages strategic partnerships, agency marketing, and public relations.Dan has been at Yahoo since 2006 and has led partner and marketing programs for a number of B2B and consumer initiatives. He’s been with Yahoo Small Business for the past eight years, focusing on building a community of strategic partners, developers and agencies who provide the tools and expertise that small businesses need to start, build and grow successful companies.
Prior to joining Yahoo, Dan lead marketing and was the editorial director for special publications for the San Jose Mercury News. There his efforts focused on helping small and medium size businesses connect with local customers, particularly in home retail, autos, real estate, and employment categories. Before switching to marketing, he was a reporter and editor for daily newspapers around the Pacific. He continues to write small business advice articles on such publications as Inc.com., Ecommerce Times and DigitalCommerce360.
Find Dan on Twitter at @danbreeden
Expert Tips to Keep Your Online Customers Excited and Engaged [WEBINAR]
A free SCORE webinar series
Surviving in online retail requires constant vigilance to keep your customers excited about your products and to be able to respond to the inevitable customer turnover. Keeping your site fresh and relevant, changing up products, building a customer community – these are all must-dos to survive in ecommerce.
In this session you’ll hear from a seasoned ecommerce expert and head of marketing partnerships for Yahoo Small Business Dan Breeden, and learn how to:- Obtain great, free feedback on your site and at trade conferences
- Make sure mobile users can navigate your site without hassle
- Take cues from brick and mortar stores on easy, economical refreshes
- Create a dynamic customer community that encourages repeat site visits
- Extend your product line to increase cart sales
- ‘Always be on’ for your customers for closer engagement
Free Business Counseling
To get free one-on-one business counseling or learn about other SCORE free workshops, please visit our website. SCORE is a resource partner of the U.S. Small Business Administration and is a 501(c)(3) nonprofit association.