There is a parking structure adjacent to the New York Life building on Monterey Road - $5 per hour.
Alternate parking lot located at 364 Arden Ave (east of Central Ave) - flat rate of $5 all day.
SCORE DOES NOT VALIDATE
Crafting a Memorable Brand Story
Consumers - especially Millennials - connect more than ever with the people and the stories behind the brands when shopping for products from ice cream to computers. Think Tom’s Shoes, Airbnb, Nike. This highly participatory workshop is for anyone who wants to discover or further develop their own brand so it will resonate with target consumers.
Crafting a Memorable Brand Story helps attendees over one of the biggest hurdles for entrepreneurs: the challenge of writing down their brand story. Attendees will try proven, quick and innovative writing prompts to investigate important business story elements that can make their brand stronger and more successful. Over the course of this two-hour workshop, each participant will capture their unique story to use to build or highlight their brand.
Walk away tips & tools:
• How the power of storytelling helps YOU and YOUR BRAND stand out in today’s crowded marketplace
• Why sharing your story is key for social media exposure and growth
• Activating your story into your brand across all your marketing efforts, online and offline
“I love her energy, passion and care in how we should create our branding that is best for our clients.” - Bernard Djokic, Chateau Staffing
Instructor: Kim O’Hara