After you have decided who your specific target market is, what their needs are, and how your solution is different from and better than the competition, you're ready to choose the best channel (s) to reach your target market. Which ones will let you make the best use of your limited budget to capture their attention? And how will you measure the revenue you capture from each channel? We will show how to evaluate different choices like networking, public relations, web pages, email, direct mail, and the major social media channels, and offer webinars and other sources to learn more about them.
Presented by: Bob Gaynor
As a social media specialist, I help small businesses and schools reach out to find new customers and clients using LinkedIn, Facebook and other tools. I will help you grow your business and strengthen customer relationships by building, managing and promoting your business identity online.
Specialties: B2B marketing, marketing management, LinkedIn training, social CRM training, social media outreach, customer presentations, sales training, small business coaching.
Sponsored by: