Howard Kostoris
Treasure Coast Chapter 308
772-489-0548
Presenter: Gary Mastro
Gary Mastro is a former Corporate Vice President of Brand and Product Marketing for UPS. He was responsible for all Marketing Communications, CRM and the UPS product portfolio. Additionally, Gary had responsibility for Product Performance, New Product Integration, Advertising, Brand Strategy and Worldwide Sales Support through training and technology.
Outside of SCORE, Gary is a Principal of Marketing Solutions in Vero Beach, and works with several non-profit organizations in the Treasure Coast area.
If you're currently running your business, you believe that you're the best kept secret in town, or you're just not getting the amount of business that you think you should, then sign-up for this workshop!!
Thinking of starting a small business? This workshop will give you ideas on how to do your marketing plan and how to best market your small business for success.
By doing so you will learn how to assess your marketplace, better understand your competition, target your customers, differentiate your business, and develop your marketing plan.Learn about social media marketing, loyalty programs, benchmarking your cometition, promotional and advertising theories and how to price your product or service.
There is no registration fee for this workshop.
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About SCORE:
SCORE is a non-profit resource partner of the Small Business Administration. The Treasure Coast SCORE Chapter has been helping entrepreneurs and business men and women for almost 50 years to start, develop, and expand their businesses. For more information about how we can assist you visit us at treasurecoast.score.org