Before you build your company, you must build its identity first. From strategy to design, learn how to choose the right name, logo, colors, and fonts for your company, while gaining insight into creating your company’s value prop and making it the slogan of your brand (think “Just Do It”).
Learn the importance of brand and how to nurture it with compelling tactics that will reinforce people’s trust in it.
This workshop is the first of a five-part series designed to guide you through developing a comprehensive strategic and tactical marketing plan.
All workshops in this series will be instructed by award-winning marketing and branding expert Maureen Edwards.
The other workshops in this series are as follows:
II 8 Simple Steps to Crafting a Marketing Plan That Gets Results (3/14/20)
III 8 Simple Steps to Building & Managing a Website (4/25/20)
IV 8 Simple Steps to Maximizing the Right Social Media (5/16/20)
V 8 Simple Steps to Identifying Business Gaps & Opportunities Through Metrics (6/20/20)