People living with disabilities are the largest unrecognized minority group in the US and across the globe. They possess a purchasing power that remains largely untapped. They also make up a large talent pool that hovers at an 80% unemployment rate.

As the Baby Boom population moves into retirement disability rates are expected to sky-rocket, making people living with disabilities a prime target market for any business. And as the US faces one of the largest labor shortages in history, getting better at disability employment will be key to survival on all levels of commerce.

In this workshop discussion, led by local 2019 Leading Disability Employer, and trusted digital accessibility firm, WeCo Accessibility Services, you will learn how small and medium-sized businesses are well-poised to take advantage of these key demographic shifts.

Take-Aways

1. How working with people living with disabilities is an opportunity, not a burden, for your business.
2. How being smaller helps you better serve customers with disabilities, leveraging a unique, underserved market.
3. How you can attract and accommodate talented professionals with disabilities.
4. Resources for businesses and employers.

Presented By: Lynn Wherman

Lynn Wehrman, WeCo Founder/President, began her career working in digital accessibility as one of the first government digital accessibility specialists in 2008. With an education in communications, and professional background in federal program coordination, her work on the Minnesota Department of Transportation’s Americans with Disabilities Act Transition Plan resulted in ground breaking work in government digital accessibility. The experiences she had and people she met along the way led her to found WeCo Accessibility Services. Learn more about Lynn’s career at: Lynn Wehrman on LinkedIn