Consulting ABCs: Coming Back After COVID - 07/20/2020 - C1000 

Duration: 1.5 hours

Webinar Overview

Interested in becoming a consultant, or starting your own consulting business?  Many consultants have the advantage of being able to work at home, autonomously, in these changing times, but may have a lot of questions exactly because they are on their own. This webinar can help.

Being a consultant means that you are simultaneously a CEO, marketer, bookkeeper, salesperson, content creator, advisor, problem solver as well as many other roles. Conducted by an expert in establishing and growing consultancies this webinar will help you get closer to achieving your dream. It will help you think through the emotional requirements of consulting and give you the practical tools to increase your chances for success,

You will be able to ask questions during the session as well as answer some questions about yourself when you register for this informative webinar.

What You Will Learn
At the end of this webinar you will have the knowledge and resources to:

• Assess your readiness to start a consulting business
• Describe your practice in a way that makes your business stand out from competitors
• Identify potential clients
• Communicate effectively with prospects and clients
• Begin to develop a pricing strategy
• Understand proposal writing basics 

Who Should Attend?
Individuals with a marketable skill or knowledge who are considering becoming consultants or who are recently established consultants.

About the Speaker:

Karen Gershowitz

Karen Gershowitz has been a marketing strategy and marketing research professional for over forty years.  Her clients have included Fortune 100 financial institutions, technology, and service providers as well as not-for-profits in the performing arts, affordable housing, environmental, and healthcare sectors. 

In 1992 she founded Strategic Action, Inc. a consultancy working with clients in the U.S. and internationally. Prior to that she held senior positions in marketing research, at American Express and Emery Worldwide and as a partner at BAI (now Synovate) a marketing / marketing research firm.