HOW TO PREPARE AND USE A BUSINESS PLAN
March 19, 2021 | 9:30 a.m. to 12:30 p.m.

Your Business Plan is Your Roadmap to Success!

• Study the basics of a traditional Business Plan, describing how your business operates.
• Then, learn how to use the Business Model Canvas, defining who and what your business success really depends upon!
• Plus, details of the two most important elements of your plan, sales and financial projections, and more.

Workshop Presenter: Bob Kerwin

Bob Kerwin is a Certified SCORE mentor whose career covered 3 decades at Hughes Aircraft/Raytheon in various management positions.  He co-owned a printing company (with his wife, Carol) and wrote the company's financial software.   He co-wrote their business plan and another for his small business.  Bob is currently a member of French Hospital's Foundation Board and Finance Committee. He has an MBA from Pepperdine and an MS in engineering from USC.

Workshop Presenter: Carol Kerwin

Carol Kerwin is a Certified SCORE mentor whose career encompassed over 20 years as a digital engineer and program manager.  Then as an entrepreneur, she wrote a business plan, obtained an SBA loan and owned and managed a printing company.  After selling her firm to a competitor, she wrote patents and became a bookkeeper for a winery and several small businesses. Carol has an MBA from Pepperdine.