Part 1: Offline Marketing for Small Business: Challenging, Petrifying and Scary! Where to start offline

Offline Marketing for Small Business: Challenging, Petrifying and Scary! Where In this workshop, an experienced SCORE mentor will help you understand the essentials of financial management, including keeping financial records, understanding financial statements, key considerations for setting prices, and typical business cost and expenses. You'll receive a simple tool to help you plan for them and estimate the sales volume you'll need to reach your breakeven point and then realize a profit.

Presenter Heather Turner is a Merrimack Valley Certified SCORE mentor. She spenttwenty years cooking professionally and in 2003 started her own business (with theassistance of a SCORE mentor). She currently teaches social media and marketing forsmall businesses and mentors and co-mentors in the chapter for marketing and socialmedia for startup businesses and for existing businesses who need some help andguidance in the digital age.