CANCELLED - Rule #1 of a Successful Business - 3/19/2020 (11:00AM to 1:00PM) - C0072

SCORE Network - Rule #1 of a Successful Business. During this workshop we will discuss how to calculate customer acquisition cost (CAC) and strategies to decrease it; calculate customer lifetime value (LVT) and strategies to increase it; use this info to determine where your marketing dollars are best spent.