Wednesday, November 18, 2020 from 10:00 AM to 12:00 PM PST
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4701 Patrick Henry Drive
Building 25, SCORE Classroom
Enter in lobby, follow signs to SCORE
Santa Clara, CA 95054

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SCORE Silicon Valley 

Social Media: Getting Started with Instagram - 11/18/2020 - C0405 

Use Instagram to Grow Your Business

Are you asking: can Instagram really be harnessed for your business or nonprofit? Perhaps you’re not convinced that it works – or you are, but you’re feeling overwhelmed and are not sure how to get started marketing your business with Instagram. In this seminar and workshop, we’ll take a look at Instagram and discuss the benefits of using the platform, what kind of content to create, tips on using photos and videos, and examples of how other organizations are marketing with them. You’ll also get tips on how to use analytics tools to tell if your Instagram activity is working.

After a short lecture, we will dive into the product and get started using Instagram for your business!

Key Topics:

  • Why use social media for your business
  • Creating and curating content
  • The mechanics of the Instagram App
  • What are hashtags and why should I use them?

Learning Outcomes:

  • What Instagram can do for your business
  • How to properly set up your Instagram account
  • How to optimize posts to Instagram
  • How to find pictures on Instagram of your business/product
  • Learn what hashtags are and how they will help your business

Requirements for this class:

  • Bring your smart phone or tablet.  Make sure your device is fully charged and ready to go. Please also bring your charger and an extension cord. Instagram is a mobile app and using a laptop will NOT be adequate for this class.
  • An Instagram account (you don’t need to have it fully set up, just created)
  • When you register you must send us a link to your existing Instagram account. 
  • Due to the limited number of participants for this class, walk-in registration at the door is not available.

Registration Information 

Registration Fee: $40.00

Veterans: Free admission is available for this class.  Click Here for details.

Walk-ins: Walk-in registration is not available for this class.

Be sure to complete registration fully. Print out the ticket and bring it to class as proof of payment or save the confirmation email on your mobile device and bring it with you.

Seating is Limited.  This class begins promptly at 10:00am so please arrive by 9:45am to sign in and get seated.

If you have trouble registering, send an email to info@svscore.org


About the instructor

Tracey Lee Davis

Tracey Lee Davis, founder of ZingPop Social Media, is passionate about helping small businesses grow and succeed through their online marketing efforts. From social media coaching to total management for email marketing campaigns, ZingPop Social Media turns busy small business owners into online marketing rockstars. Tracey Lee is Alignable's 2018 Small Businessperson of the Year for San Jose; a Certified Content Marketing Strategist; a Master Certified Solutions Provider for Constant Contact; a Hootsuite Certified Professional; and the Co-Owner and Vice President of the Women’s Networking Alliance. She also really, really loves cheese.