In the last several years, market research on medical organizations has been seeing big shifts in how those markets are functioning, who the people are who are buying and how they are thinking. Consumer research has identified several trends in the medical market that we’d like to share with you, so that as you are talking to medical consumers or working in medical schools in the medical markets you will be aware of some of the things they are facing. You can bring some understanding to the table. The focus for this course is going to be on what research found from the medical markets right now.
Presented by George Wilkins
Direct of Disability Income and Planning
Target Insurance Services