Standout Subject Lines:
Get Open, Get Read, Get Results
August 17, 2016
- 9:30 AM to 9:45 AM - Registration and Networking
- 9:45 AM to 10:00 AM - Standout Subject Lines: Get Open, Get Read, Get Results
Standout Subject Lines: Get Open, Get Read, Get Results
Ignored – or Engaging? How are your subject lines working – or NOT working – to capture the attention and interest of your audience?
This fast-paced seminar will take a deeper dive into the mechanics of truly effective subject lines. We’ll cover:
- The three keys that make or break your subject line (and how short your window really is..)
- What works – and what does NOT work – in capturing your readers’ attention
- Length, brand, urgency and offers – make them work for your subject lines
- Before and examples that make it crystal clear how to improve your results
Get their attention – get in the door – and get the response you desire. Whether you are trying to get read, realize revenue, increase your reach or inspire referrals, your subject lines are a key to your success!
About the presenter
Karen Leonard is the co-founder and Chief Marketing Officer of Innovative Global Vision, Inc. (IGV), a website design and digital marketing company in Ohio. With over 17 years' of experience in the IT field, Karen has a passion for helping small businesses grow. She works closely with her extraordinarily talented team of developers, designers and marketing specialists to help small businesses increase profits through their website and build deeper, more profitable relationships through the use of online marketing tools. Karen is also an Akron / Canton BizTV Show host for an online show: Tips for Turning your Website into a Sales Geni and sits on the board as the Marketing Director for a women's networking group in Cleveland.
Our educational seminars are just that: educational. Not thinly-disguised sales pitches, but workshops
designed to help you to grow your business. drive traffic to it using the lastest digital marketing techniques.
We speak on the hottest marketing topics and trends like:
- Email Marketing
- Social Media
You will enjoy our presentations and walk away with some actionable next steps.