Tuesday, February 19, 2019 from 8:00 AM to 11:30 AM EST
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Panera Bread Conference Center 
875 Bethel Road
Olentangy Plaza
Columbus, OH 43214

Driving Directions 


Jim Allen 
SCORE Columbus 

The Essential Guide to Writing a Business Plan 

To give your new business the best possible chance of success you need to create a Business Plan. The plan is an essential road map for business success that helps you focus on the broad operational and financial objectives of your new business.     
This workshop teaches you how to write a business plan. You'll learn how to identify the best market segments, pinpoint the most profitable customers, and how to beat the competition.

You'll Learn How To:
  1. Gather, read & analyze information critical to your business plan.
  2. Use free tools to research your market, industry, customers and competitors.
  3. Create action plans for achieving your business objectives.
  4. Write a marketing plan
  5. Understand & prepare financial statements.

Free Workshop Tools Include:

  • Workbook with 50+ links to additional “best practice” info
  • Business plan template
  • Target audience template
  • Competitor analysis template
  • SWOT analysis template
  • Top 5 financial reporting templates (.xls files)

What To Bring

Either a laptop or paper & pencil


Our Speaker:  John Rhind

John is a creative marketing communications leader with over 35 years of experience. He’s helped dozens of Fortune 500 companies  build strategic marketing programs that combine digital and traditional marketing approaches to deliver measurable results.  John is a Certified Inbound Marketing Professional, has a Bachelor of Science from the Scripps School of Journalism / Public Relations at Ohio University, is an active community volunteer, and is one of our Columbus SCORE volunteer mentors.

Register Now! 

Parking is free.  Pre-registration is required with a $25.00.  Select the PayPal payment option to pay with regular credit card or PayPal account.

All Veterans receive a $10.00 discount.  When registering enter the discount code VETERAN.  A valid ID will be required at the door.

Columbus OH SCORE Chapter provides FREE Counseling and Low Cost Workshops to new and existing businesses in the Franklin, Delaware, Union, and Madison and Central Ohio counties.  Visit us today to learn more.