Tuesday, June 25, 2019 from 9:30 AM to 12:30 PM EDT
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Arlington Economic Development 
1100 N Glebe Rd
Suite 1500
Arlington, VA 22201

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Workshop Team 
Washington DC SCORE 



C0001 Generate Revenue & Leads with Social Media, Facebook Live and Mobile - 6/25/19 

You’ve thought about what social networks to use for your business, non-profit or the company that you work for, and you’re ready to take the next step. Where do you go from there?  Perhaps you’re not convinced that it works – or you are, but you’re feeling overwhelmed and are not sure how to get started with social media.

This workshop will show you the value of using social media to reach your customers, members and prospects – plus how it can drive repeat business from your current customers, and how it can lead to new customers, members and volunteers! We’ll take a look at the 5 most popular social media networks – Facebook, LinkedIn, Twitter, Pinterest and Instagram – and discuss:


  • What each network is about
  • What different target audiences use each social media platform
  • How to use social media for marketing research
  • The business benefit of using each social network
  • How to use social media to create leads and generate revenue
  • How to combine social media and mobile marketing to communicate with new and existing customers
  • Quick tips and tricks to increase user engagements
  • How to use CHATBOTS in Facebook Messenger to automate your business 


Instructor Bio:

Jennene Biggins, Principal of Get a Business Mobile App.com and J Biggins Consulting brings over 19 years Internet and Social Media Marketing experience to her small business clients who seek to build an online presence for their products and services.  Jennene is a graduate of Howard University and Principal of the Get a Business Mobile App.com and J Biggins Consulting, a boutique Digital Marketing  Agency specializing in assisting small businesses leverage the power of digital marketing to generate sales online and offline.  J Biggins Consulting’s clientele includes various hospitality companies, non-profit organizations, online magazines, entertainment companies and numerous small businesses.

Jennene’s expertise in the digital marketing field encompasses social media marketing strategies (Facebook, Twitter, etc.), online reputation management, email marketing, video marketing and mobile marketing.  As a Mobile Marketing expert Jennene is responsible for the development and execution of Get a Business Mobile App.com's mobile strategy which includes SMS Text Marketing, Mobile Websites, QR Code Strategy/Implementation, Mobile Applications and M-Commerce platforms.