Establish Your Social Media Presence

The social media wave isn’t ending anytime soon and your business should take advantage of it if you want it to prosper.

Every business today needs to leverage proper social media channels in the best possible way. Not because it’s the “in thing”, and not because it sounds simple, but because their target audience is hanging around the popular social networks. And they’re engaging with their favorite brands and connecting with them on different levels.

By giving your business a robust social media presence, you not only generate more business but also better connect with your customers and serve them on a higher level. It actually makes your online marketing easier and more effective.

This workshop is to educate entrepreneurs and small business owners about the various social media entities and their importance to current marketing.  Attendees will get step by step instructions on setting up business profiles on Yelp, Face book, Instagram and Google. 

Please bring a laptop if possible

Workshop Objectives

After completing this workshop, participants will learn: 

• How to claim or create your profile on Face book, Instagram, Yelp and Google
• The use of dashboards and pages to obtain customer information and engagement
• Ways to respond to customer reviews, both good and bad
• Tips on creating a marketing calendar, stories and check-in offers

Presented By: Daniel Choi is the chief operating officer of a technology company that helps local businesses establish, manage and expand their social media presence. The company is a partner of Google My Business, a Google division that solely serves local businesses.

 Daniel has owned and operated small businesses in the retail, health care and digital marketing industries. He recently helped grow an e-commerce company to $15 million in sales in under 2 years.